Meta is enhancing its suite of tools for small businesses. The new tools are designed to help with lead generation and customer acquisition.
Performance Max campaigns were one of the highlights during Google’s Q1 earnings call where the company reported strong growth in ad revenue.
In another move towards user privacy, Google has added weight loss, dating, pregnancy and parenting to its sensitive categories on YouTube.
The addition of manager account-level (MCC) dashboard reporting in Google Ads is a welcome change for advertisers. Learn how to use dashboards to your benefit.
Learn how to use use the latest updates to Google Ads custom columns to monitor the metrics that matter most for your company.
9 Local latest search news, the best guides and how-tos for the SEO and marketer community. Tips From Top Experts
Local latest search news, the best guides and how-tos for the SEO and marketer community. experts took the virtual stage for attendees of LocalU Advanced earlier this month. See the top takeaways for local marketers.
The new Google Ads Editor v2.0 is officially out. Create Performance Max campaigns, view asset performance and more with this new update.
TikTok has quietly rolled out a search ads beta for specific partners. Learn about the new experience and some tips for using these ads.
The coveted Google Trusted Store badge is now available on free product listings. Learn how to earn the badge and its benefits.
A reminder to all Google Ads advertisers — there’s three months left to utilize expanded text ads before they go away.
Google has added new visibility to its free hotel booking links feature. Take advantage of these free links on Search and Google Maps.
The new Related Search for Content feature is now available for AdSense customers. Learn about the benefits, requirements and how to get started.
10 Women In latest search news, the best guides and how-tos for the SEO and marketer community. & Marketing On How To #BreakTheBias
International Women’s Day is an important reminder that it’s time to #BreakTheBias. These women recommend some ways you can get started.
Check out these search advertising benchmarks to help level-set expectations and goals for your PPC campaigns.
Google Ads is updating some of its Destination requirements disapproval policies for advertisers. These updates will roll out in March 2022.
With organic reach abysmally low, how can you get new eyes on your social content? Check out these tips for paid engagement with Facebook Ads.
Microsoft Ads launched a unique feature to their platform. This feature is not available in Google Ads, giving Microsoft a leg up on the competition.