Daily Search Forum Recap: August 5, 2022

Aug 5, 2022 • 4:00 pm | comments (0) by twitter | Filed Under Search Forum Recap
 

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google has shockingly said the Google product reviews update finished rolling out on August 2nd, despite us all thinking it would be done two weeks later. Google has a new way of handling searches with quotes in them. Google's Things To Know feature has returned to the desktop results. Google is testing business listing photos as an overlay. Google Discover Ads gain features, insights, and Ads Editor and API support. Plus my weekly SEO video recap is live for you all to consume, like, subscribe and comment on. Have a great weekend everyone!

Search Engine Roundtable Stories:

Other Great Search Threads:

  • Based on analyzing the July Product Reviews Update (which is still rolling out), I wanted to share some interesting SERP features I've seen that can help users while researching. E.g. From the web w/carousels, Buying Guides br, Glenn Gabe on Twitter
  • Did you know: LSA Reviews Can totally be bought and are a huge ranking factor. "$4,000 for 1,500 reviews was a recent quote., Ben Fisher on Twitter
  • It links to a specific part of a page ( https://t.co/zjDJaSF1tm ). In the case of your site, it loads so slowly that it doesn't seem to work., John Mueller on Twitter
  • Perhaps, instead of assuming there's some secret SEO juice attracted / detracted from these pages, consider what it is you want to achieve with them, and wha, John Mueller on Twitter
  • Yes, this is more about using JavaScript to change visibility of content in the DOM (which doesn't really need JavaScript for indexing, it's just how it's commonly done in cod, John Mueller on Twitter
  • I'm guessing it's ranking either for different queries, or in a different way. Average ranking is tricky since it includes highs and lows. One way to find out more is to try to dril, John Mueller on Twitter

Search Engine Land Stories:

  • Google announces 4 new features for Discovery ad users
  • Google updates search result snippets for queries with quotes
  • Twitter launches Location Spotlight for all professional accounts
  • Google July 2022 product reviews update is finished rolling out
  • Google tests new SERP feature that gives searchers Perspectives
  • Using search query reports to optimize PPC campaigns

Other Great Search Stories:

Analytics

  • Dashboard Reporting: What It Is, Why It Matters, Best Practices, and More, Databox Blog
  • How To Use GA4 With Squarespace (And Why You Should), Data Driven U
  • Build an Effective Performance Reporting Process with These 8 Tips, Databox Blog

Industry & Business

  • Companies From Google to Pepsi Are Boosting Capital Spending, Wall Street Journal

Links & Content Marketing

  • Develop a Successful Link Building Campaign: Part 1, 3Q/DEPT
  • Marketing Tech Is So Bright, You Gotta Wear Strategic Shades [Rose-Colored Glasses], Content Marketing Institute

Local & Maps

  • Fake online reviews lead shoppers to overpay, new study says, Axios
  • How to Craft a Click-Worthy Google Business Profile Post, Buffer

SEO

  • Dental SEO 101: Stories & Tips to Get More Patients, Semrush
  • How do removals work in Google Search, really?, Search Off the Record
  • How Topic Modeling Can Improve Your Organic Growth, iPullRank
  • What Are Manual Actions and How To Deal With Them?, Onely
  • The Ultimate Guide to Long Tail Keywords, I Love SEO

PPC

  • A Guide To Creating Responsive Search Ads, Go Fish Digital
  • Commercial Intent: How to Find Your Most Valuable Keywords, WordStream
  • Tracking Google Ads conversions (well) with GA4 (Infographic), Adworld Experience

Search Features

  • Why is Google rewriting so many titles in the search results?, Wix SEO Hub
  • 4 ways to use Touch to Search on Chrome, Google Blog

Other Search

  • Introducing the Google Universal Image Embedding Challenge, Google AI Blog
  • Are We In a Recession? Google Searches Allude to Economic Downturn, Bloomberg

Feedback:

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